A little about me
When I’m not busy helping brands bring their marketing to life, you’ll usually find me out on adventures with my cocker spaniel (Pickle), enjoying food in absolutely any form or planning my next weekend away with my boyfriend. I’m a straight talker who loves a good laugh and appreciate life’s simple wins – like finding the perfect local pub or nailing a recipe that I’ve saved on Insta.
I’m a detail girl and love making a plan, from weekly spreadsheets for the lunch and dinner schedule to spending 12-months organising a trip of a lifetime (I recently planned over 3 weeks travelling around Thailand…and it was a success!). I thrive on process and spending my time productively which runs through every aspect of my life.
Skills
- Business development & client relationship management
- Multi-channel marketing strategy & campaign planning
- Digital marketing: SEO, Google Ads, Organic & Paid Social & Email Marketing
- Website design and development project management
- Data-driven prospecting and outreach campaigns
- Proposal development, tender writing & creative pitching
Experience & Knowledge
- 10+ years in sales and business development across multiple industries
- 3+ years specialising in digital marketing solutions
- Experienced in building omnichannel strategies for SME brands
- Skilled at bridging the gap between creative campaigns and measurable business outcomes
- Adept at identifying unique growth opportunities
Qualifications
- Leadership & Management
- Actively developing expertise through continuous learning and industry immersion
Rebecca’s overarching standout skill for Eight Group
Strategic business development and marketing strategy that allows me to connect brands to impactful digital and offline marketing solutions.
What’s your proudest digital campaign win and what made it successful?
One of my favourite wins was helping a B2B brand find their voice online. They were doing so many amazing things with their people, their customers and their community – they just weren’t shouting about it. We helped re-develop their brand image, laid the foundations of their marketing strategy and implemented a consistent PR, Social, Content and Email marketing strategy.
What do you wish more people understood about digital marketing today?
I wish more people realised that digital marketing isn’t a magic switch – it’s part of the bigger picture. Sales and Marketing are like brother and sister, they’re part of the same family and should support each other but there are key differences that shouldn’t be ignored. Brands that win are the ones that combine smart targeting, authentic storytelling and a consistent follow-up.
How do you balance creativity and data in your digital strategy work?
Data tells us where the opportunities are and creativity makes people care. I used data to inform which doors to knock on, but it’s the creative campaign that gets the invite to step inside.
Explore your Digital Strategy with RebeccaTell us about a time your work genuinely made a difference to a client’s business
I led a project to transform a local brand’s outdated website into a modern, professional platform that truly reflected the business today. The client wanted a site that balanced professionalism with accessibility, and we delivered just that. After launch, the response from customers and the local community was overwhelmingly positive – finally, the client felt proud to share his website as a true reflection of his brand.”
What do you love most about working at Eight Group
The variety and creativity. No two clients are the same and I get to combine strategic thinking with hands-on collaboration to create campaigns that actually deliver. Plus, our team genuinely cares about doing things the right way – ethically, transparently and with plenty of laughs along the way.
Learn more about Eight Group Discover Sustainable Marketing 
