A little about me
Married 10 years, two children, a boy (4) and girl (7), as well as two dogs, an old collie and a Rhodesian Ridgeback.
I love being outdoors and so do the kids which makes things easier! I love nothing more than a camping trip, a mountain walk, or the odd ultra marathon when I can fit in the training. When the weather is too bad, the fire on and a glass of red wine is the next best thing!
I also try to get to the gym in between running, hiking and being a dad & husband. Life is hectic, but I wouldn’t have it any other way!
My standout skill is my people skills. It’s very rare I can’t build rapport with someone, which makes it a pleasure to use my other standout skill of discussing marketing strategy and setting plans with clients to deliver (And exceed!) their targets.
Skills
- Marketing Strategy
- Innovation
- Relationship Management
- Business Development
- Leadership
- Sustainability
- Varying levels of knowledge in data, creative, all offline channels, postage digital marketing
Experience & Knowledge
- 20 Years in the print and direct mail industry
- Roles from Account Manager, sales, through to director level
(client strategy & client services) - True ‘multi channel’ strategy – utilising all online & offline channels together, setting the plan with marketing managers & directors.
- Sustainability
- Particular experience in Ecom, retail & Not for Profit
Qualifications
- Royal Mail SMP Board Member
- DMA Doordrop Hub Member
- Leadership & Management Qualification
What do you love about the print & marketing industry?
I’m particularly passionate about the use of data to drive decisions. When data is used to drive actions, exceptional results happen. Right message, right channel, right time! I’m an advocate of offline marketing as it’s where I’ve spent the majority of my career, but seeing offline channels work alongside online, delivering improved results together is exciting. Customer Journey is so important and like it or not, we all respond to both paper, and screens! I’m also passionate about sustainability and the huge part the marketing industry has to play here.
What makes the Eight Group so special/different?
Two things. The relentless energy to ensure best in class customer service. Never stopping or settling. The whole team are exceptional and come together to make great things happen. The second thing is the vision – Eight Group is a fantastic company, and I am truly excited to be part of the journey, helping them grow and reach new possibilities – Watch this space.
